Tel Aviv

Our review of The Norman Tel Aviv, which has a fresh look complemented by a prime location in the heart of the Bauhaus-filled White City.

From the Israeli chain brand, Dan Hotels, The Dan Tel Aviv is one of the city’s first luxury properties, marked by a multi-colored façade and sizeable rooftop pool overlooking the sea. While guests must cross the street to access the beach, The Dan appeals to those who dislike the heavy flow of cruise ship traffic at the nearby Hilton Tel Aviv.

The Dan remains a relatively discreet choice for those who wish to be on the water. With a modest lobby and separate living and dining areas, the property feels smaller than it is and remains less congested than the other five-star choices along the coastline. The hotel is corporate in feel and design, but has a modern, minimalist style. An emphasis is placed on the sweeping views of the sea visible through floor-to-ceiling windows in guest rooms and public spaces.

The rooms and suites are outfitted in neutral colors and have marble bathrooms, along with WiFi and iPod connectivity. Accommodations at The Dan are spacious, clean and comfortable. It is worthwhile to opt for the Executive Sea View rooms or suites, all marked by enormous glass windows with uninterrupted water views (the suites feature balconies or terraces too). These rooms typically feature a separate shower and bathtub and include lounge access.

The hotel offers a fitness center, spa and kid’s club as well as a rooftop indoor and outdoor pool with lounge chairs facing the beach and sea below. The gourmet kosher restaurant Hayarton 99 serves excellent meals and the hotel’s breakfast buffet offers a lovely variety of yogurts, pastries, spreads and an array of proteins, which rival some of Israel’s best breakfasts.

Perhaps what is best about The Dan is their distinct sense of service. The staff at the hotel is extremely friendly, welcoming and eager to assist. While the facilities may not be perfect, the team at The Dan puts every effort into ensuring that guests’ experiences are as luxurious, carefree and seamless as possible.