In 1930, Armando Allard put this tony shop on the map by creating the first modern ski pant. Three generations later it’s still a family-run affair with grandson Antoine helming the company, which now sells creamy cashmere sweaters, chic puffer jackets and cool Italian snow boots.

Yes, the name is a little cheesy, but the sleek, sexy styles that Big Boss sells are anything but. A stark, white color palette and floor-to-ceiling mirrors compliment the trendy and extensive selection of international brands sold here, which include Alexander Wang and Balmain.

The trendy, wood-paneled Blue Ink brings a dash of Parisian style to the mountains. Buttery Ash sneakers and bright Mexicana accessories mix with more established names, including Ralph Lauren and Church’s. For men looking for a dose of Gallic style, there’s a brother store down the street.

Equal parts farm, shop and restaurant, La Ferme de Joseph is a modern chalet-style building perched mountainside overlooking the town of Megève. The forward-thinking owner understood visitors’ growing interest in seeing where the famed dairy of the region came from, and developed this space to sell local gourmet specialties. A small herd of cows are housed inside the contemporary structure, and can be seen (and smelled) through the glass wall of the shop, which sells beautifully packaged preserves, cheese, cured meats, liquers, yogurt and ice cream.

The diminutive and adorable Penelope throws by hand all the pottery creations found in this small shop in the village center. Cups, bowls, teapots and plates are then hand painted by her in sweet pastels. Penelope also makes in-house soaps using local ingredients and candles, which are set in ceramic pots that can be reused.

The brainchild of Astrid Maillez-Contoz, a local decorator famous for her mountain-chic homes, Squaw Valley offers a piece of the American West in the middle of the French Alps. Housed in a cozy shop near the Hotel Mont Blanc, the log cabin boutique sells an eclectic array of home goods, from luxurious fur throws to genuine Native American war bonnets.

Village Market’s cutesy name belies the bevy of blue chip, international names the boutique carries. Filled to the brim with cute knick-knacks and chic jewelry, this is the perfect place to pick up a trendy gift for yourself or a loved one.