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90 Rue Saint Paul Ouest, Montréal, QC H2Y 1Y8, Canada
514-289-1906
With a curated selection that can only be compared to that of high-end e-retailer Net-a-Porter, Ssense revolutionized the Montreal fashion scene when it opened its flagship boutique in 2010, expanding its previously online-only presence. The two-story boutique occupies a modern space on Old Montreal’s main drag, and offers a virtually infinite selection; if the desired piece isn’t in stock, shoppers can access Ssense’ full inventory via the shop’s online station. Pieces of interest are then shipped to the boutique for customers to try on without any obligation to purchase. While couture is the focus, Ssence also stocks the cream-of-the-crop of high-end casualwear, with creations from Helmut Lang and Current/Elliot getting as much shelf space as those from Balmain and Lanvin.
Written by Emma Pierce