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Budapester Str. 38-50 berlin
Until this concept mall opened in 2014, all of the avant-garde shopping in Berlin was centered in the former East in neighborhoods such as Mitte. Hipsters and cool hunters would rarely venture into the staid former West Berlin, but now thanks to Neni on top of the 25hours Hotel and the pop-up shops in the Bikini Mall, this is a popular hangout and a one-stop-shop for contemporary German fashion. On the ground floor, 20 giant wooden boxes contain temporary retail outlets whose exhibitors may soon graduate to more permanent spaces in the multistory mall. In addition to its shops and cafés, the mall boasts incredible views directly into the baboon exhibit of the Berlin Zoo from both the indoor public spaces as well as the terraced outdoor area that leads to the 25hours Hotel. The more established brands like Andreas Murkudis and Aspesi are on the higher floors.
Written by Melissa Biggs Bradley